Alzheimer's Society - Cupcake Day

Alzheimer's Society Cupcake Day Rise Against Dementia

Cupcake Day- 15 June 2017

As you may already know, Dementia is the number one cause of death in England and Wales. I have already written several posts on dementia and alzheimer's as it is a subject that has impacted my life directly,and I am sure everyone reading this post will have been affected or know someone that has. Dementia doesn’t discriminate and currently there is no cure. The Alzheimer’s Society is aiming to change this and they need our help. Your help and the help of cupcakes.
Alzheimer's Society Cupcake Day

Last year, dedicated Cupcakers, bakers, possibly butchers and maybe even candlestick makers, all around the country united together and raised a tasty £330,000 towards the fight against dementia. That’s enough ‘dough’ to fund 11 PhD researchers for a year, giving them the opportunity to undertake vital, potentially lifesaving work.
Coffee and Cupcake DayThis year the Alzheimer’s Society is hoping to raise even more and this is where we come in. By joining together for Cupcake Day 2017, you’ll not only be helping to create a better world for people affected by dementia today but also to assist in finding a cure for tomorrow. The tagline for this year is Icing. Lots of sprinkles. And a big helping of hope for people affected by dementia. So how can you get involved, I hear you eagerly ask? Easy.
  • Bake
  • If you can’t bake - Sell
  • If you can’t sell - Buy
Easy as pie cake!
  • Bake - Sell - Buy
In the name of charity, I can help you even more on your cupcake quest. The Alzheimer’s Society has even provided you with a handy recipe you can follow to get involved today.

Recipe for Cupcake Day

Ingredients: You (the host with the most), and a heap of cake lovers and generous donors.
  1. Sign up to host a Cupcake Day and receive your free Cupcake Fundraising Kit by post.
  2. Ask everyone to save the date: 15 June (or any other day if you’re already busy then).
  3. Decide where to host your day: at home, at work, up a mountain…the choice is yours.
  4. Start baking and/or get your friends baking for you (or buy cupcakes from the shop – yes, it’s allowed!).
  5. Encourage everyone to donate as much as possible.
Serves: thousands of people affected by dementia.
The Fundraising Kit includes:
  • A donation box (for the all-important ‘dough’) and Gift Aid form
  • Posters to help you spread the icing word
  • Cake toppers and decorations
  • Fundraising ideas and fun games to play on the day
  • A Cupcake Day selfie-frame to help you share your creations on social media
  • Lipsmackingly fab recipes from our friends at woman&home

Alzheimer's Society Cupcake Day Fundraising Kit

Are you up for the sweet cupcake challenge? Comment below with your ideas. How are you getting involved? Or connect on social media with the hashtag #CupcakeDay If you holding your own fundraising event get in touch and let me know the details. I will happily promote your event between now and 15 June.


  1. How did I not know about this? I lost my Grandad and am losing my Nan to Alzheimers so I will definately be baking!

    1. I am glad I was able to raise awareness. My mum is late stage hence me promoting this for the next Month. All the best with your baking campaign. MS x

  2. Such a great idea! Hope something like this could happen in more countries.

    1. Perhaps you could be the person that starts the revolution f fundraising Helene. Keep in touch as I will be posting updates and photos of peoples cupcake campaigns. MS x

  3. My grandma died of dementia but thankfully she was quite old when she did at 96. I am very glad to read about such great causes!

    1. So sorry to hear that Maro. It is such a harrowing disease. My mum is late stage only 76. It is great to see such awareness being raised such as cupcake day. MS x

  4. i've had family in the past suffer from this, nice to see someone creating an awareness for it thanks for sharing!

    1. I think the majority of people know someone affected by this awful disease. Thank you for connecting and I am sorry that you have had to see a loved one suffer. MS x

  5. What a brilliant concept! I've recently raised some money through running a race but this seems like a great fun for a great cause! X

    1. I think it is a nice way to raise some awareness about such a terrible disease and it is something everyone can get behind and support in one way or another. I should be fun. MS x

  6. I can't believe I didn't know about this!

    1. I am glad I was able to raise awareness for you Briony and I hope you are able to participate. MS x

  7. Wow, I had no idea that so many people died from this, I'm actually massively shocked. Excellent cause Sarah, I'm going to see if I can find somewhere to donate as I'm not a very good baker.

    Rosy | Sparkles of Light Blog
    My Instagram | Instagram

    1. My mum is late stage Rosy. A cause very close to my heart. I also don't bake, but a close friend is holding an event, so I will be able to donate. Thanks for connecting. MS x

  8. Wow, I can't believe I have never heard of this! What an amazing idea! Thank you for educating me!

    1. I am not sure if you are able to get involved on Thursday. I am sure you can buy a cupcake somewhere. Thanks for your comment. MS x


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